JOURNAL
Personal reflections on creativity, mindset, impact, and faith.
P.S. If you're interested to learn more about brand strategy and client work, you can read my articles here.
Deeper than just a Branding Project
Why clients would get so caught up in revisions and what we need to always remember as brand strategists.
Losing Our Jobs as Creatives to AI: Is This the Future?
What if AI can replace us altogether? A reflection on what it means to be a creative in an AI-driven world.
The Freedom to Evolve as a Brand
What if the concept of “rebrand” gets a bad rep, when in reality it’s just a part of the journey?
What Every Brand and Business Can Learn From a Boston Cream Donut
The power of knowing your “Why” in brand strategy .
Why Your Identity as Creatives and Brand Strategists Matter
Rethinking what defines us as creatives and brand strategists and how it affects the impact we bring.
Why it makes no sense to create content without brand strategy
No more dread, anxiety, and shooting in the dark. No content, post or blurbs are accidental.